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According to the firm's Coke Lore site, the company began using the character in the 1920s in advertising for magazines such as The Saturday Evening Post, Ladies Home Journal, National Geographic, and The New Yorker, among others, and they used an image a lot. most severe of Saint Nicholas. The reason for these campaigns was to change the idea that Coca-Cola was a drink for hot weather, so they decided to launch a strategy with the slogan "Thirst knows no season."
The Secret About Coca-Cola & McDonald’s
According to the firm's Coke Lore site, the company began using the character in the 1920s in advertising for magazines such as The Saturday Evening Post, Ladies Home Journal, National Geographic, and The New Yorker, among others, and they used an image a lot. most severe of Saint Nicholas. The reason for these campaigns was to change the idea that Coca-Cola was a drink for hot weather, so they decided to launch a strategy with the slogan "Thirst knows no season."