Interesting advertisements before the Iranian revolution
This research has attempted to embrace an eclectic manner in selecting logos of different brands which are among the oldest or the most popular products in Iran. The first grouping of logos/brands (food, cosmetics) discusses the case of iconic mimicry in the imitation of foreign, especially American companies. The second classification (airline) discusses a logo in which the inclusion of the English language as a sign of linguistic mimicry is an indicator of prestige, modernity, and international quality. The third group (clothing) analyzes the brands that benefit from the presence of Western-looking celebrities or models to consider how a brand applies visual mimicry to shape the image of ideal male or female beauty.