Volkswagen VS American Car

In 1934, with many of the above projects still in development or early stages of production, Adolf Hitler became involved, ordering the production of a basic vehicle capable of transporting two adults and three children at 100 km/h (62 mph). He wanted all German citizens to have access to cars. The "People's Car" would be available to citizens of the Third Reich through a savings plan at 990 Reichsmarks (US$396 in 1938 dollars)—about the price of a small motorcycle (the average income being around 32 RM a week).