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When you are designing an advertisement for a social campaign you are given the liberty to go over some decency limits and shock people in order to get the message to them clearly. This is why a lot of awareness campaigns regarding subjects like lung cancer are so scary and gruesome.
The Most Powerful Anti-Smoking Ads Ever Created
When you are designing an advertisement for a social campaign you are given the liberty to go over some decency limits and shock people in order to get the message to them clearly. This is why a lot of awareness campaigns regarding subjects like lung cancer are so scary and gruesome.